Somewhere past a hundred people, the business gets harder to see and the big decisions get harder to make. We build a working model of how your firm really runs, then turn it into tools your team keeps: a workbench, a live map, a way to test a decision before you commit. You still make the call. Now you can see what it touches.
Whatever the call, we pressure-test the trade-off with you. We don't make the bet for you.
The best-argued case wins the budget, even when it isn't the best bet. And the back-and-forth keeps eating your week.
Senior days disappear into dropped balls and crisis management. The work that matters keeps waiting.
Everyone carries a different piece of the business in their head. There's no shared picture to point at.
Your team can generate a hundred answers by lunchtime.
Agreeing which one to back is still the job.
A working set of tools your team uses to make the call in front of you, and the ones that come after. We build them on a model of how your business really runs.
Read your business six ways. Where it's fragmented, what's load-bearing, where you're over or under-invested, and the decision each one puts in front of you.
Every part of your business and how it connects. Click a decision and trace what it touches, before you make it.
Score what matters, tune the weights, and watch what should rise to the top for next quarter.
Leadership, engineering, finance and sales all work from the same map, so you stop talking past each other.
We do the heavy lifting and we move fast. The call stays yours to make. Our job is to make sure you can see what it touches first.
We model how your business really works: its parts, and how they affect each other. That's our workbench.
We turn it into your toolset: the workbench, the live map, the analysis your team will use.
We sit in the room for the hard calls, and help you run the change until it sticks.
Two founders who take every job together: one from the business side, one from the build side. AI agents and trusted specialists give us reach when a job needs more hands. No leverage pyramid, no juniors learning on your budget.
20 years at the BBC and 15 at the John Lewis Partnership. Budgets, operations, and big calls inside two of Britain's most complex organisations.
35 years of engineering and business analysis, for names like Tesco Mobile, ITV, Barclays and the Rail Delivery Group. The costliest failures we've seen were well-built answers to the wrong question. Our job is to stop those before they're funded.
We build the model and the tools with AI agents; the judgement calls stay human. That's why a full toolset takes weeks and mid-market money, not a big-firm budget.
“We measure ourselves on one thing. Is your team still using what we built, months after we've gone?
Our promise
Everything in our tools pages is drawn from real client work for an international software firm that had grown by acquisition. On a call, we'll walk you through a live model and a redacted decision memo: what it mapped, what it settled, and what the team still uses months later.
We won't tell you what you already know.
We get the whole team seeing the same business.
Everything we do runs on the same model of your business and the same rate underneath. What changes is how many of your big calls run through it: one, a few a year, or all of them. So the numbers add up whichever way you check them.
For leaders facing one big, costly call who want a clear recommendation fast.
For teams that want the next big calls handled the same way, without re-explaining the business each time.
For leadership teams that want every big call tested against a full model of the business, with us in the room.
Prefer a fixed project? The full build is £180k fixed over 26 weeks: the Partnership's first six months at the same monthly rate, bought as a project. Carry on afterwards by rolling into the monthly rate. Your Sprint fee comes off either.
Probably a fair bit of what you already know, yes. We're not here to tell you that. We get your whole team seeing it the same way, and turn it into something you can act on together.
We do the heavy lifting and work from what you already have. For your team, a Decision Sprint is mostly short interviews spread over about three weeks, without pulling anyone off the floor.
A Decision Sprint is £22k, fixed. On the Cadence, each decision after that is £15k. The Partnership is £30k a month, and its first six months can be bought as a fixed £180k project. We'll be straight about scope on the first call.
You already do. Every big call has a size: the money it moves, the cost of delaying it, and the cost of getting it wrong. Our fee is fixed before we start, and small against those three numbers. The memo you get is one your board can take apart line by line.
The call stated plainly, your real options weighed by effort and value, what each option touches, and a straight recommendation. Where we've inferred something rather than seen it, the memo says so.
Because it's the same work at the same rate: six months at £30k a month. The build is the Partnership's first phase, offered as a fixed project for teams that buy that way. Carry on afterwards and you roll into the monthly rate.
The tools work because our method and our time in the room come with them. On their own they'd gather dust, and we won't sell you that. When your team is ready to run everything alone, a proper handover is written into every Partnership from day one.
You're exactly who we built this for: firms that run on technology without selling it. That's where we've spent most of our working lives. The model maps your whole business, its parts, its people and its money, and shows where the technology carries them.
Close. It's a twin of your operating model: how the business actually runs, built for your leadership team to use. That's a different animal from an enterprise data platform, in scope and in price.
We build with AI agents, run by people who know what good looks like. The machines do the heavy lifting; the judgement calls stay human. It's the same working method we'd recommend to you.
Yes. We won't try to reopen your priorities. We help you deliver them: show what they touch, get the team behind them, and report progress in terms your board trusts.
We'll say so on the first call. No pitch, no pressure.
No pitch deck, no obligation. A short, honest conversation about the decision in front of you, and whether we can help.
Everything we build rests on one idea, and the clearest way in is the most boring object of the twentieth century. Fifteen minutes, no jargon: how a steel box rewired the world, and how the same move works on a business.
Tools make you faster at the job you already have.
Coordination changes what the job is.
Most firms run on a handful of big products, systems or service lines. Each one works, but each is a single fused block, and you can only build crude shapes with blocks that big.
Pull each big block apart into the capabilities inside it. You see the work at full resolution for the first time, and you own far more reusable pieces than you thought.
Small bricks snap together in near-infinite ways. New offerings stop being product-sized bets and become combinations of things you already do well.
Back the specific capabilities that serve the strategy, instead of pouring money into big blocks and hoping the shape sorts itself out later.
Standard parts do something quieter than composability, and more powerful. They give the whole firm one trusted vocabulary. Leadership, engineering, finance and sales stop talking past each other, because they're reading from the same map.
When the language is shared, coordination stops being a meeting. It becomes how the work is shaped.
When we map your business, every part gets a manifest, every dependency gets drawn, and every big call can be tested against the whole. That's what the workbench is for.
Dashboards look backwards: they tell you what already happened. A workbench is where your team works out what to do next. Read the business several ways, trace what a decision touches, and see the decision each view puts in front of you. Everything on this page is drawn from real client work, anonymised.
Read your business several ways: what's fit, what's ageing, what carries risk. Then weight what matters to you this year and watch the priority list re-rank in front of you. Open any capability to see the exact score behind its place, signal by signal.
Every part of your business and every dependency between them, on one map. Click the thing you're about to change and see everything it touches, while it's still cheap to know. Before we hand over, we agree who keeps the map current and how little time that takes.
Each capability declares what it's for, the value it delivers, its maturity, what it depends on, and the numbers it moves. Arguments get shorter when everyone reads from the same card.
Every capability scored as it runs today, next to where your strategy needs it to be. The distance between the two is your plan, sequenced and honest about effort.
One model underneath everything.
Every tool reads from the same map.
Everything above is drawn from real client work for an international software firm, anonymised. On a call, we'll walk you through a live model: what it mapped, what it settled, and what the team still uses. Thirty minutes, no pitch theatre.